28 September 2009 • 7:00 am

The Deliberate Organization

As a mediocre writer and crossword puzzle addict, I am continually amazed at the richness of the English language, and yet surprised at the number of words serving double- or triple-duty; words carrying the weight of multiple meanings. One of my favorites examples is the word sanction, which can either mean a penalty for a violation of law, or explicit permission for some action. Homophonic antonyms, such as raise and raze (e.g. to put up or take down a building) are also especially amusing.

One such word I find myself using often in my writings here is deliberate. Both its verb and adjective meanings (which are sometimes pronounced differently) powerfully apply to our interest in strategy, change, and organizational leadership. Let’s take a closer look.